ARC Teams That Actually Deliver: How to Recruit, Organize, and Get Reviews Ethically ARC teams sound amazing in theory. A group of excited readers gets an early copy of your book, they read it before launch, and your release day shows up with a healthy number of reviews already in place. In reality, a lot of ARC teams don’t work. People sign up and disappear. They download the book and never open it. They love you as a person but aren’t your target reader, so they do not fini

Stop the Scroll: Book Cover Tweaks That Boost Clicks in Under 30 Minutes Your cover has one job: earn the click. Not the purchase. Not the five-star review. Not “perfectly represent your protagonist’s emotional arc.” Just the click. Because on Amazon, in promo newsletters, on Instagram, on BookTok, in “also bought” carousels, your cover is competing in a tiny thumbnail format against dozens of other options. If it doesn’t read instantly, it gets skipped. The good news is you